10+ Top Social Media Sites to Consider for Your Brand in 2024: Whether you’re a pro social media marketer, a marketer trying to venture into social media marketing, or a venture owner who wants to take advantage of the immense power of social, here’s all you need to know about the most popular social media platforms available. Need to know now. It is useful to know this. This will help you increase your brand’s reach, connect with the right people, and improve your social media advertising approach.
Of course, it’s not just about the total number of users on the social media apps available. It also depends on whether the social networking website is suitable for your business and you. Does it shape your brand photo? Is your audience using that social media website online? How many social media platforms are you able to manage without any lag?
To make things easier, we researched and compiled data about the top social media sites in 2024. Some may be familiar to you, while others will probably seem new. We propose to analyze this list to learn more about the social media apps that may be attractive for your brand. And keep in mind, you don’t have to be on every social media web page to have a successful logo.
Top 10+ Social Media Apps and Structures for 2024
10+ Top Social Media Sites to Consider for Your Brand in 2024: This list is ranked using contemporary data on monthly active users (MAU)*. Although it is useful to look at the sheer number of users on each website, it does not mean that the website with the most significant consumer base is a great addition to your logo. If your target market isn’t always active there, the platform isn’t always worth the time and effort it takes to manage them.
To get excellent returns on investment (ROI) for your business venture, start your social media advertising strategy by finding out where your ideal customers are active.
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FB – 3.05 billion
According to Statista, Facebook is the largest social networking website, used by more than three billion people per month. This means that approximately 37 percent of the world’s population is Facebook users. FB’s direct messaging spin-off app, FB Messenger, claims 931 million monthly active subscribers.
Over 200 million agencies (mainly small companies) use Facebook tools, and over seven million advertisers actively sell their business on Facebook, making it a great choice if you want a social media presence. Is. It’s a safe bet.
Getting started on Facebook is easy because almost all content formats work great on Facebook – text, photos, video content, and stories. However Facebook’s set of rules prioritizes content that promotes interaction and meaningful interactions between humans, primarily family and friends.
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WhatsApp – 2.78 billion MAU
10+ Top Social Media Sites to Consider for Your Brand in 2024: WhatsApp is a messaging app used by people in over 180 countries, with it expected to have 2.78 million active users, according to Statista.
In the beginning, people originally used WhatsApp to send text messages to their family and friends, but the launch of WhatsApp Business in 2018 has seen the messaging platform become a popular favorite for brands. WhatsApp commercial enterprise suggested to have over two hundred million monthly active users in June 2023.
WhatsApp’s business platform lets organizations offer makeup to customers and share makeup dates with customers regarding their purchases. For small businesses, there is the WhatsApp Commercial Enterprise app, while employer companies can use the WhatsApp Commercial Enterprise API.
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YouTube – 2. Forty-nine billion MAUs
YouTube is a video-sharing platform where subscribers watch 1000000000(one billion) hours of movies every day. In addition to being the second largest social media app. YouTube is regularly cited as the second largest search engine behind its parent enterprise Google.
So, if you use videos to sell your enterprise. You really need to add YouTube to your marketing strategy.
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Instagram – 2.04 billion MAU
As a visual social networking platform, Instagram is the place to showcase your services or products with pictures or movies. On the app, you can share a wide variety of content, including photos, movies, stories, reels, and live motion pictures.
As a logo, you can create an Instagram Enterprise Profile. Which offers rich analytics of your profile and posts and the ability to schedule Instagram posts using third-party tools. This is also a smackmakeup area to get person-generated content from your audience as customers regularly share content and tag brands.
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WeChat – 1.32 billion MAU
10+ Top Social Media Sites to Consider for Your Brand in 2024: WeChat was launched in 2011 by Tencent, one of China’s largest tech companies. Eighty percent of China’s general population is active on the app, with more than 1.32 billion monthly subscribers.
Like WhatsApp and Messenger, WeChat was originally a messaging app. But it has evolved into an all-in-one platform. In addition to messaging and calling, customers can stay online, make payments, buy groceries, switch cash, make reservations, e-book taxis and more.
WeChat is the most famous social media app in China and other parts of Asia. So if you want to promote your brand in China (where popular social networks like FB and X are banned), WeChat is a great opportunity. You can run ads on valid WeChat accounts or on WeChat Moments. There are also many WeChat-based influencers who can help your brand reach millions of Chinese-speaking customers.
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TikTok – 1.22 billion MAU
TikTok (known as Douyin in China) is an instant video-sharing app. Despite launching in 2017, it is one of the fastest growing apps worldwide and recently overtook Google as the most visited internet website.
TikTok allows customers to create and share movies between 15 seconds and 10 minutes in duration, and the app has an extensive list of sound effects, music snippets, and filters to beautify movies and make them more engaging.
You can find movies related to almost all activities, from lip-sync, dance and challenging situations to DIY tricks and make-up tutorials. About 47.4 percent of TikTok users in the US are 10-29 years old. So if your target demographic is youth. TikTok is a great social media platform for your venture.
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Telegram – 800 million MAU
Telegram is a loose messaging app that works on makemake devices with no media size limits.
Telegram’s unique feature is make-or-break encryption for all activities including chats, corporate makeup, and media shared between contributors. Its cognizance on security has attracted additional customers over the past few years. Especially when WhatsApp announced a change to its privacy policy that would allow it to share information with major organization Meta.
In addition to providing one-on-one makeup customer service. Creators can use Telegram in a number of ways. For example, brands can create chatbots for the Telegram platform or use Telegram’s Channels feature to broadcast messages to up to two lakh people.
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Snapchat – 750 million MAU
10+ Top Social Media Sites to Consider for Your Brand in 2024: Snapchat focuses on photos and short motion pictures (called Snaps) shared between friends. It popularized the vertical video format, which eventually spread to various visual social media apps like Instagram and TikTok.
However, in particular, the increasing pressure of Instagram reviews has hindered Snapchat’s growth and marketers’ fondness for using Snapchat to market their brands.
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Kuaishou – 673 million MAU
Kuaishou is a Chinese rival to Douyin or TikTok. Like its competitors, Kuaishou allows users to overlay text content and stickers on snap shots or motion pictures, and upload sound bytes. Customers can stream content to their fans on the platform or record longer movies.
Compared to TikTok, Kuaishou is more popular with an older target market, especially in rural areas of China.
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X (formerly Twitter) – 666 million MAU
X invites an audience that loves makeup information, entertainment, sports, politics and more. What makes this platform, once called Twitter, unique from most of the various social networking sites is that it focuses on real-time facts – things happening right now and trending – in just 280 characters (one hundred and forty for Japanese, Korean and Chinese). ) strongly emphasizes.
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Pinterest – 465 million MAU
Pinterest is a one-stop service for getting offers and information about new products and ideas. On Pinterest, users “pin” images that are hyperlinked to websites, product pages, blog posts, and various content across the Net. This is a wonderful platform to use to drive visitors to your internet site, and Pinterest’s user base is seven times more likely to purchase pinned merchandise.
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LinkedIn – 424 million MAU
At approximately 424 million monthly active users. LinkedIn has evolved from a handy activity search engine and resume website into an expert networking platform where industry professionals share content. Network and build their non-public brands. This has established make-up as an area for corporations to look to for leadership in their industries and has attracted top talent.
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Quora – 300 million MAU
Quora is a network-based Q&A Internet site and app where people can find information on a wide variety of topics. Questions and answers are primarily individual-ranked based on views, votes, reviews and shares.
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